@hightor,
Indeed. It serves as a primer on how these sort of propaganda programs are designed and forwarded. And as consumers of information, it's important to understand this stuff.
I'm actually a bit surprised that Ballabon, given his past and his PR/media experience, has done something this shoddy. When it is done "right", the front group is set up in such a way that it's sources and funding etc are invisible. Edward Bernays was doing this in the 30s with amazing deftness.
Often, as in the famous case of Kuwati propaganda campaign at the outset of the Iraq/Kuwait war, huge, well funded American PR firms like Hill and Knowlton are the designers
See here When that misinformation campaign emerged in the press, I believed it as I'm sure was true for 90% - 99% of news watchers. Even Amnesty International got tricked. It wasn't until the end of the war that the truth came out.