But I think my argument is best summed up by Spanks: http://www.spanx.com/home/index.jsp
Yes, many men have beer guts, but exactly none of them feel compelled to stuff them inside 21st Century corsets for weddings and cocktail parties.
Respectfully Garg, I have to disagree with your choice of website to use as an example.
In fact, from personal, almost daily experience, I can say that this product is a wonderful solution from wearing corsets and other restricting garments.
It’s not so much about beer guts, but, as my (former) friend Rockhead said “cottage cheese”.
Men may have as much cottage cheese as women, and in the same places, but they are not wearing fabrics that show the cottage cheese to great advantage.
Most men don’t go to cocktail parties and weddings wearing silky, clingy fabric. If they did, they’d be wearing spanx too.
The clothes I generally wear are not tight, but they do follow my contours. This undergarment is not restrictive. In fact, the parts that would traditionally cut off circulation, i.e. leg bands, are nice and soft.
The effect of wearing spanx is that you have a nice smooth line.
If you want to find a company that objectifies women, and convinces them to wear crazily uncomfortable undergarments, you need to look no further than Victoria’s Secret.
Seriously, do you think having your underwear ride up the crack of your ass all day is comfortable?
Or bras that have wires that dig into your sidewalls?
Everyone’s body is different, and some women will say VS bras are comfortable. Trying on their bras, most of the time they feel like you’d have to be looking down every minute or so to make sure their breasts haven’t fallen out over the top. I think some of those pouty models that appear in VS ads can’t wait to get that damn piece of itchy lace, wire, hooks and straps that dig into your shoulders off.
VS is 95% image, overpriced and uncomfortable.
Spanx is at least doing a job. They are not restrictive, more like supportive.