Looks fade all too quickly.
Sometimes I feel like the temporal nature of physical looks is almost another sort of spiritual test for us.
Are you going to get suckered in to pure mindless physical beauty, watch it fade quickly, realize your love was simply shallow physical attraction, and pay that price? Well I guess one way or another eventually (hopefully) people learn.
IMHO: Find the woman (or man) who has a deep passion for something (almost anything) in life, and somehow if you are lucky enough they have that passion for you also, and then you really have something special.
All of us can find someone out there who makes life seem different when they are around. Its electric. Its immortal. It lifts you up. Its like magic. And it rarely has to do with being hot or physically looking great. After a certain modicum of average "looks" is met, looks are no longer the most important factor.
Give me the "turned on by life" plain jane over the "gorgeous" bored, spoiled, & jaded person any day. In fact, I find often if she is too physically beautiful, it can be a negative. As some have posted, too much beauty almost becomes a handicap, because that person often has coasted too much, is used to be spoiled, and often their personality can suffer from that. Not always though! Take me for example!
Their attitude and energy and intensity and originality and individuality and they way they sensously soulfully approach life is whats hot. Even in the bedroom! Somehow they tap into this intense energy that makes them special. The animal & being that they are, in all its glory. And the interesting thing is, that energy is available to most people if they truly want it. You can't buy it and put it in you like plastic, but if you truly work on yourself, you can attain it free. But its not for sale anywhere! That is a hot girl or guy! Something beautiful about that.