"Mad Men": Anybody else watching/watched it, and love it?

This new drama set in the golden age of Madison Avenue serves as a bridge to a faded and now forbidden world.

Men wore white shirts, drank Manhattans and harassed compliant secretaries in the elevator. Everybody read Reader’s Digest. Jews worked in Jewish advertising agencies, blacks were waiters and careful not to seem too uppity, and doctors smoked during gynecological exams. Women were called “girls.” Men who loved men kept it to themselves.

The magic of “Mad Men” is that it softly spoofs those cruel, antiquated mores without draining away the romance of that era: the amber-lit bars and indigo nightclubs, soaring skyscrapers, smoky railway cars and the brash confidence that comes with winning a war and owning the world. It’s a sardonic love letter to the era that wrought “The Man in the Gray Flannel Suit” and “The Best of Everything,” but homage is paid with more affection than satire.

Matthew Weiner, who was a producer and writer on “The Sopranos,” created “Mad Men” and lends it some of the HBO show’s wit, apt music and sumptuous cinematography. Most of all the series walks the line between tongue-in-cheek knowingness and know-it-all parody.

This new drama set in the golden age of Madison Avenue serves as a bridge to a faded and now forbidden world.

Men wore white shirts, drank Manhattans and harassed compliant secretaries in the elevator. Everybody read Reader’s Digest. Jews worked in Jewish advertising agencies, blacks were waiters and careful not to seem too uppity, and doctors smoked during gynecological exams. Women were called “girls.” Men who loved men kept it to themselves.

The magic of “Mad Men” is that it softly spoofs those cruel, antiquated mores without draining away the romance of that era: the amber-lit bars and indigo nightclubs, soaring skyscrapers, smoky railway cars and the brash confidence that comes with winning a war and owning the world. It’s a sardonic love letter to the era that wrought “The Man in the Gray Flannel Suit” and “The Best of Everything,” but homage is paid with more affection than satire.

Matthew Weiner, who was a producer and writer on “The Sopranos,” created “Mad Men” and lends it some of the HBO show’s wit, apt music and sumptuous cinematography. Most of all the series walks the line between tongue-in-cheek knowingness and know-it-all parody. ....