UN agency offers cash for green phone application

Geneva, 12 April, 2011
The United Nations telecommunications agency has launched a contest that will reward the winner with $10,000 for devising the most innovative “app,” or mobile telephone application, that tackles the subject of climate change.
ITU has launched a Green ICT Application Challenge to find the best and most innovative idea for a climate change focused app. The winning concept will be awarded USD10,000, thanks to challenge sponsors Research in Motion (RIM) and Telefónica.

As well as the cash prize, the winner will be invited to present their concept to a prestigious audience at ITU’s Green Standards Week in Italy in September. In addition, the winning app may be developed and showcased during a side event to be held at the COP-17 climate change talks in South Africa in December.

Dr Hamadoun Touré, ITU Secretary General said, “We have seen how ubiquitous apps have become and how useful they can be. The Green ICT Application Challenge is our way of spurring a next wave of innovation tackling real world problems. We are excited to see what developers will create to influence this truly global problem.”

While there are many apps on the market that target carbon footprinting, this Challenge aims to move to the next stage, with apps that focus on, for example:

* Mitigation of climate change through energy efficiency in sectors such as smart buildings, intelligent transportation systems, smart homes, etc.
* Community engagement
* Eco-design
* Monitoring of climate change
* Measurement of GHG emissions
* Adaptation to climate change (e.g. use of applications for emergency telecommunications and alerting systems for disaster relief)

Contestants are asked to submit a detailed concept paper with an explanation of how their idea helps combat climate change and provides an ICT solution to environmental or sustainability issues. Entries may be any kind of software tool or game, be it for the web, a personal computer or a mobile device. The closing date for entries is 17:00 CET, 17 June, 2011.
http://www.itu.int/net/pressoffice/press_releases/2011/09.aspx

more info including rules and entery requirements
http://www.itu.int/ITU-T/climatechange/greenict/index.html

Not being a user of moblie apps I have no idea how a game or mobile app could assist in mitigating climate change.
Got any good ideas?