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Wed 25 Apr, 2007 07:19 pm
One way to ensure support from healthcare providers is for pharmaceutical companies to focus on increased social responsibility toward the content of their Direct-to-Consumer Advertising. This will require cooperation from all stakeholders, particularly between healthcare providers as learned intermediaries and the pharmaceutical industry, as well as its acceptance by consumers- the target of these advertisements.
Pharmaceutical companies must realize that their current mode of Direct to Consumer advertising is causing people to "self-diagnose," which in turn, puts the heathcare provider in a difficult position. Today's consumers are quickly aware of new drugs on the market, but they must also realize that their healthcare provider is the only one knowledgeable enough to recommend what medication is right for their particular condition or illness.
Thank you
Thank you so much for your help. I was having so much trouble trying to think of something. I greatly appreciate it.
Your welcome!
That's what I got out of the original statement (with which, I might add, I completely agree.)
Isn't a "paraphrase" shorter, by definition?
snood wrote:Isn't a "paraphrase" shorter, by definition?
Parallel (Parra) phrase does not necessarily mean shorter in my opinion but it is possibly the accepted definition.
Well....snood, if you can do a better job of paraphrasing the original statement, then go right ahead.
I've always understood the word paraphrase to mean "re-stated in other words," and it seemed that greeniiz only needed help in putting it in her own words.
I offered her a suggestion.
Now, if she'd have said "help me make a long story short...." :wink:
I agree with happycat. While a paraphrase is often shorter than a long, jargon-filled sentence, she had to add missing information which was implied but not stated in the original.
Paraphrases of poetry are usually longer than the verse they are based on. Poetry uses condensed language.
"One way to ensure support from healthcare providers is for pharmaceutical companies to focus on increased social responsibility toward the content of their Direct-to-Consumer Advertising. This will require cooperation from all stakeholders, particularly between healthcare providers as learned intermediaries and the pharmaceutical industry, as well as its acceptance by consumers- the target of these advertisements."
By pharmaceutical companies becoming more socially responsible in their direct-to-consumer advertising, they would ensure health care provider support. This would require cooperation by Health care providers (as intermediaries), the pharmaceutical companies, and acceptance by consumers.