tommrr wrote:While the gov't does have some control over the media, I think the lack of investigative journalism is due more to the fact that dirt sales, so tabloid style reporting has replaced real news. It just goes hand in hand with the dumbing down of America.
I don't agree that government has direct control, rather that it has disproportionate influence. I understand your reference to the bottom line appeal of sensationalism. When television began, the nation's radio markets were more or less saturated. Most stations were locally owned, and a fairly wide variety of tastes were served. However, NBC and CBS offered national programming for television, and local markets had no alternative programming to offer, as was the case with radio--so it became a corporate broadcasting policy to seek a common denominator in programming.
In the years that followed, and especially after the mid-1960s, radio diversified even more, able to appeal to target audiences (and therefore serve specific advertisers) more than television. I don't believe that America "dumbed-down" so much as that television sought more and more to appeal to the broadest audience, to a national audience--and therefore, it eschewed anything that smacked of intellectualism, elitism, sectionalism, racial or ethnic interest. In fact, the demographic pretty quickly settled down to an appeal to women aged 20 to 54, identified as those most likely to actually spend the household budget.
There is now, of course, an issue of the concentration of radio station ownership in a few hands. This leads to programmed broadcasting not unlike that which the networks produced for nation-wide television audiences, and a great deal of diversity of the offering gets abandoned. In television news, and increasingly in radio news and talk radio, the bottom line, the corporate policy, is focused on sensationalism because it is justifiably assumed that "scooping" the competition, or offering appealing versions of the latest big story, will reel in the audience for the duration of their viewing or listening time, boosting the ratings, and therefore the advertising value of the rest of the programming. As quickly became the rule with early television entertainment programming, this means that controversy is avoided, risks are not taken.
The print media continues to have an audience for a wide variety of stories. Television and radio could have such audiences as well, but that would narrow their appeal, and that is inimical to corporate bottom line policies. News on television and radio will only go with a controversial story which is believed to have legs, and will not risk losing the audience with unpleasant revelations if it is not believed that said revelations will prove to be an attraction to a wide audience. If it appears that the government has wide-spread support, there will be damned few stories critical of the government on offer, as this will be seen as too great a risk to audience-share. America hasn't "dumbed-down," rather, its media outlets have become so conditioned by corporate profit policies as to have abandoned almost all journalistic standards of the type which are considered the best offered by the print media.