Never had an initiative w/ women

Hello people. Maybe my doubt here is the same of some guys here.

People always considered me as kind of handsome guy. (Well, things had changed recently when I was forced to shave my beard because of my new job, but thats not the point). But I always had this inner suffering. All of my relationships with women existed because they had the first initiative. I never knew how to start a minimally seductive or attractive talk. I always feel dumb or too obvious in these moments. What do women expect me to do? Being the nice benevolent guy has never helped me (the same old story, the good guy remains alone). Reading formulas to it looks like too artificial, too forced, things I would never say/do. What are guys really expected to do? I dunno how to text a woman, how to talk personally for the first time, and Im a disaster at Tinder-like apps as well. When you feel needy, loneliness can be very cruel...