Reply
Mon 23 Feb, 2015 05:03 pm
There are also more recent forms of ‘interactive’ datacasting which
enable the streaming and caching of video and audio services that
have found their most attractive application in ‘video-on-demand’.
These services are ‘invocational*’: the consumer chooses the time to call
up the content, but not as part of an audience.
@mediaacademic,
What does your dictionary say about the meaning of "invoke"?
But it seems to me that the intended meaning is contained within the same sentence.
@McTag,
I hardly think so, not only because it is the adjective form of invoke but also it is used for services which is not typical form of using "invoke"
@mediaacademic,
That's why I said "intended meaning."