Bill. I'm mystified as to why it's caused a minor furore over here.
Part of the controversy is because these are old posters, from an ad campaign initiated in 2005, and which was discontinued in 2007, to decrease binge-drinking, not rape, but some of the posters remain up in some locations, and do appear to blame rape victims for their own rapes. An online petition was started to get all the old posters taken down.
'There Will Be No Apology' Over NHS Rape Posters - Despite 43,000-Strong Petition
In addition, the implied victim-blaming is contra to the NHS' own message to rape victims.
So most of the controversy is simply over the fact that all the old posters haven't been taken down or removed from download on the internet. The government should just take them all down. They are sending a mixed-message regarding rape and who's responsible for the rape.
The purpose of the defunct campaign had been to try to reduce binge drinking for 18-24 year olds, and they chose a bad example to try to send that anti-excessive drinking message. If the campaign posters had also pointed out that sex with a drunken woman is rape, they would have been less offensive, and more accurate, and better balanced.
I can't imagine that this was even an effective anti-binge drinking campaign 9 years ago, and I see no point in keeping those old posters up now. I don't understand why they just don't take all of them down now.