content

The article might help explain what is content:

Disney Deal Suggests Content Is No Longer King
By FLOYD NORRIS

Published: February 12, 2004

It would be the largest media company in America, created after a highly valued company with little involvement in media content sought to buy a media company that was larger, but not nearly as loved by Wall Street.

That is one way to look at Comcast's offer to buy Disney in an all-stock transaction.

The combined company, with almost $47 billion in annual revenue, would surpass Time Warner Inc. as the No. 1 media conglomerate. Time Warner's revenue last year was $39.6 billion.

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Another article:

Disney is a content giant, with its movie studios as well as ABC Television and ESPN. A few years ago, Wall Street leaned toward the view that content would be king in the new media world, and Disney was a very hot stock.

Content could be alleged to be a victim of language abuse. Within the last ten years or so, content has been used as a noun to describe the product which a medium presents to the customer--that is, to the reader or viewer. It is used properly here, but it is a usage of which i am contemptuous.

In the culture of large corporations, the creation of new terms for old ideas is a common activity. An executive in a corporation will attempt to justify their large salary by a large output of documents which seem to show that the executive concerned is working very hard. In order to make largely meaningless letters and memoranda look more thoughtfully composed, the author will often resort to neologisms to suggest that their ideas are "new and now." The word content as it is used here has a marginal claim to validity in that content can refer to printed works, video productions, audio productions--which is to say it is a term used to describe a great many things which do not otherwise easily fit into a common category. The trouble with such neologisms is that they often become meaningless. I think this has happened with this use of the word content.

Hehe, they are just playing "dirty tricks" to boom their achievements?

Thanks Set.