Tell me this doesn't make you think diet.
this doesn't make me think diet.
I think Set's identified the problem for you in this thread. A disproportionate number of your responses are from Canajuns. We don't have the same packaging colour conventions you do. We read the label to figure out what we're buying - that can doesn't say diet, so it doesn't make me think diet.
As ceili and djjd's posts just above mine point out, we've even changed the convention on what colour packaging the no-name brands have. We're crazy like that.