Organization for Honest Trade

ummm
Organization can be in front or back(OAS-Organization Of American States) for example.
Purchasing choice can be influenced by ads, the economy, word of mouth, or your girlfriends whining.

purchasing choices means

what you buy

what SHE said

Yes, it is good usage. Organization for Honest Trade suggests an organization dedicated to keeping trade honest. That's what this organization does, judging by the rest of the text. By contrast, Honest Trade Organization is more ambiguous: this name would also fit an organization that engages in honest trade.


Purchasing choices are the products that you choose to buy, for whatever reason. Of course, your choice can be influenced by advertisements. But this influence isn't necessary to make it a choice.

what is 'Honest Trade' here ?

I feel that The Organization for Honest Trade lends a greater degree of formality and therefore, a greater degree of seriousness to such a group.

American States Organization, even with a 'the' in front, just doesn't have the same panache.

It means that people, mostly advertisers and producers, do things in a straight forward, undeceptive manner when describing products and services.