plus and plus for me

“This program has dramatically increased our ability to recruit and retain high-quality employees,” says CEO Marc Benioff. It’s what attracted Eliot Moore, 26. “When I heard about the Salesforce.com Foundation, it was plus after plus for me,” he says. “It’s a way to take the skills I learned in the corporate arena and give back to the community without leaving the company.”

Does it suggest that it was one good thing after another for him?