@DrewDad,
I've been following sports forever and this has happened lots of times over the years. Think that famous marathon runner and promoter, Jim something. I haven't looked at stats to see what increases there are and what any coroners (etc) said. People sometimes have undiagnosed heart valve stuff.
I think it would be hard to pin point - increasingly sharp records, changes in conditioning, changes in coaches pushing athletes in heat, changes or failure to be changes in physicals given to athletes, changes in energy products, athletics related meds, doping, and then possible other meds. Athletes being taller (some talls have heart related issues crop up).