The process of labeling by the Feeling Aggregate usually only takes a fraction of a second. After applying the label, we tend to create a static opinion and image of the object in our mind. At this stage, the seed for prejudice is often planted. Once we have established the opinion that something is pleasant or unpleasant, we often need a large amount of evidence before we are willing to change our mind - that is, if we are prepared to change our mind at all.
Once we labelled an object unpleasant or bad, it appears as if the object is all bad by itself, as if badness is an inherent quality. We may label a person "bad", but the friends of this person would certainly not agree!
Therefore, we need to realise that "good" and "bad" are merely subjective opinions of our mind, and the opinion is often founded on nothing more than a first glance and an almost automatic label. Things and people change quicker than our labels! Everyone tends to prejudice. Labelling is a convenient way to quickly make some sense of our surrounding world by categorising things in being "good" or "bad" to us. The main problem is that we tend to react to the world merely via these (over) simplified labels.
"What the world looks like to us, mainly depends on our own understanding, labels, prejudices, habits and exaggerations"