0
   

Poll: Have you ever made and tried a McWhopper?

 
 
JGoldman10
 
  -1  
Reply Fri 11 Sep, 2020 09:44 am
@justaguy2,
It wasn't a stunt. When McDonald's declined Burger King's offer to make and sell McWhoppers for Peace Day 2015 the "Peace Day Burger" was born:

https://www.businesswire.com/news/home/20150917005763/en/McWhopper.-Problem.

Other fast food chains collaborated with Burger King to make this sandwich.

Peace Day is a real thing:

https://en.m.wikipedia.org/wiki/International_Day_of_Peace

From https://www.mashed.com/238995/whatever-happened-to-the-mcwhopper/#:~:text=While%20Atlanta%20never%20got%20a,Peace%20Day%20by%2040%20percent. :

"While Atlanta never got a taste of the official McWhopper, the ad campaign by any other measure was a huge success. A video by the Commercial Communications Council of New Zealand said the campaign generated $220 million in free publicity and raised awareness of Peace Day by 40 percent."

Had Burger King succeeded with getting McDonald's to collaborate on making the McWhopper and selling the McWhopper for Earth Day 2015 as planned, the proceeds would have gone to Peace One Day, a non- profit organization dedicating to spreading peace.
JGoldman10
 
  -1  
Reply Fri 11 Sep, 2020 10:04 am
I don't get what would have been the point of selling the McWhopper at only one place for Peace Day 2015. They should been selling them all over the U.S. for Peace Day, if the plan to make and sell them had gone through.
0 Replies
 
tsarstepan
 
  2  
Reply Fri 11 Sep, 2020 10:06 am
@JGoldman10,
JGoldman10 wrote:

It wasn't a stunt.


It was still a marketing stunt albeit a well-meaning benevolent one-shot stunt. If it wasn't a stunt, they would've made it a permanent fixture on the menu.

JGoldman10 wrote:

They should been selling them all over the U.S. for Earth Day, if the plan to make and sell them had gone through.

How can you be so naive? You really don't understand how franchises and businesses work.

All over the US? That would mean the corporate headquarters would have to force franchise owners to participate. And they more often than not, don't force (or can even try to force) 100% participation. Many locations are independently owned by third parties and not by the brand's parent corporation. Ergo not every branded restaurant would want to participate because of the added expenses (in terms of technology needed, training needed, logistics needed) to pull this very limited marketing ploy off. Politically speaking, there would be some franchise owners who don't like the Peace Day collaboration either because they don't want to buddy up with the competing brand or they think Peace Day is some kind of Commie or Hippie conspiracy.
JGoldman10
 
  -1  
Reply Fri 11 Sep, 2020 10:51 am
@tsarstepan,
I never professed to be an expert on business.
0 Replies
 
snood
 
  3  
Reply Sat 12 Sep, 2020 08:41 am
@JGoldman10,
JGoldman10 wrote:



but why is no one else responding to this thread?



Because nobody likes you.

You asked.
JGoldman10
 
  -1  
Reply Sun 13 Sep, 2020 09:00 am
@snood,
Oh wow. People don't like me.

Forgive me for trying to be sociable and friendly by starting a thread about something lighthearted.

I was trying to break the ice and take people's minds off of Covid-19.
0 Replies
 
JGoldman10
 
  -1  
Reply Sun 13 Sep, 2020 09:02 am
@snood,
Do you have anything you'd like to contribute to the thread?

Can you please answer the topic question?
0 Replies
 
JGoldman10
 
  0  
Reply Tue 15 Sep, 2020 05:58 pm
@snood,
Have you ever made and tried a McWhopper?
0 Replies
 
 

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