Never Before in the History of Motion Pictures
Fri, 2 Apr 10
Patrick Humphries takes an affectionate look at the story of the movie trailer. He charts its beginnings from simple cinema slide into the high-octane technological wizardry we're used to today. Central to the story in the UK is Esther Harris who dominated British trailer making for over fifty years, beginning in the 1920s. We hear from this 'Queen of Trailers' herself in a never before broadcast interview. This wonderfully eccentric ninety year old explains over a cup of tea how her extraordinary career began and the problems she encountered with censors and occasionally directors including Michael Winner who she recalls told her, "you're a bloody nuisance, you know, but you've got style!" With king size thrills and breathtaking suspense, this is a never before heard tribute to a unique aspect of the film industry; and of course, perhaps to no ones surprise, it features a very gravelly voice....
True the story depends a little too much on the classic era of filmmaking. The Overly Sentimentalistic/Old School Trumps All Contemporary Studio Production School of Film Theory but its still a thoughtful and interesting history and psychological study of film trailers and film marketing.