@fansy,
NBC of the US, whose prime time rating has been pretty disappointing in recent years,
{has cashed in heavily}
{has made a pretty penny}
{has made a bundle}
{has made a killing}
{has hit pay dirt}
{has struck it rich}
{brough home the bacon}
by covering the Beijing 2008 Olympic Games.
These are just a few examples. You can find more by searching for money idioms with a search engine.