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What's the deal with fast food delivery services?

 
 
Reply Fri 27 Dec, 2019 05:24 am
Hi. I am just curious. If fast food delivery was such a good idea why didn't fast food franchises (McDonald's, Burger King, Wendy's, KFC, etc.) think to instill delivery services decades ago (like in the '80s and '90s)?

Please help. Thank you.
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Type: Question • Score: 4 • Views: 701 • Replies: 8

 
Rebelofnj
 
  2  
Reply Fri 27 Dec, 2019 07:46 am
@JGoldman10,
Likely due to costs of having deliverymen on staff and the difficulties to keep their food hot prevented them from doing delivery services.

Even now, the restaurants don't have their own delivery persons. They all have made partnerships with delivery companies like DoorDash and Uber Eats to make the deliveries.
https://www.businessinsider.com/mcdonalds-delivery-growth-2018-7

Those delivery companies emerged recently from the growing sharing economy, and rely heavily on smart phones and apps, which did not and could not exist in the 80s and 90s.
jespah
 
  4  
Reply Fri 27 Dec, 2019 07:52 am
@Rebelofnj,
We also didn't have much of a gig economy then.
0 Replies
 
InfraBlue
 
  1  
Reply Fri 27 Dec, 2019 01:45 pm
There's a Texas hamburger chain, Whataburger, that in the late 80's started delivering orders, but now they're hooked up with third party delivery services.
0 Replies
 
JGoldman10
 
  1  
Reply Fri 27 Dec, 2019 05:19 pm
@Rebelofnj,
Rebelofnj wrote:


Even now, the restaurants don't have their own delivery persons. They all have made partnerships with delivery companies like DoorDash and Uber Eats to make the deliveries.
https://www.businessinsider.com/mcdonalds-delivery-growth-2018-7



That's what I was referring to. You forgot GrubHub.
Rebelofnj
 
  1  
Reply Fri 27 Dec, 2019 05:53 pm
@JGoldman10,
I didn't want to list every delivery company. I figured I made my point.
JGoldman10
 
  1  
Reply Fri 27 Dec, 2019 06:40 pm
@Rebelofnj,
Yes you did.

The idea of fast food franchises such as McDonald's, Burger King, Wendy's and KFC using delivery services seemed a bit weird at first and took some getting used to.

I often order pizza online.
0 Replies
 
maxdancona
 
  1  
Reply Fri 27 Dec, 2019 07:10 pm
@JGoldman10,
JGoldman10 wrote:

Hi. I am just curious. If fast food delivery was such a good idea why didn't fast food franchises (McDonald's, Burger King, Wendy's, KFC, etc.) think to instill delivery services decades ago (like in the '80s and '90s)?

Please help. Thank you.


Doesn't an efficient delivery service require the modern internet?

Chinese food and Pizza are a little less time sensitive.... if Chinese food or pizza sit in the car for 30 minutes in insulated bags, you won't complain too much. I think that is why these were your delivery options in the 1980s.

You don't want to eat 30 minute old french fries, or a hamburger made 30 minutes ago.
JGoldman10
 
  1  
Reply Sat 28 Dec, 2019 12:02 am
@maxdancona,
What stopped fast food franchises from instilling delivery services back in the late 20th century? They could have had toll-free delivery services.

They could have advertised them on TV and notices about the restaurants.
0 Replies
 
 

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