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Fri 10 Sep, 2004 10:49 pm
Is it bad practice to link heading text?
Basically I have a contents page of technical acticles. The title of each article is in the <H2> tag, and linked to the actual article. A short description is underneath each heading.
good bad?
The heading text is supposed to reference content on-page (as opposed to off-page).
As such, it is valuable text for on-page optimization.
I have done no studies to determine whether it is more powerful in use as anchor text.