THE bra market is expanding, literally. Up to 40 per cent of Australian women now buy bras with a cup size of DD or higher, new figures from lingerie suppliers show. In the 1950s, the most common bra-cup size was a B - three sizes less than a DD.
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Obesity, contraceptive pill to blame
Actually, I think that figure (no pun intended) is about the same for American women.
but the number of small-figured women with large breasts was on the increase.