Non-porn selling newsagent increases his sales by 20%

....Or maybe the men went in there, found no porn, and bought a newspaper instead?

Perhaps someone set up a porn free chain of shops.

Hamdy's porn-free newsagent
Hamdy is my local newsagent. He certainly knows how to build a loyal customer base - he runs a fab shop with terrific, cheerful, funny staff, plus there's that benefit of not getting an unexpected eyeful of something unwanted.

I feel like a traitor if I buy my cigarettes anywhere else...

All the gossip sheets made up his sales - National Enquirer and such like.