1) Check privacy settings on your page
2) Recognize that reach and engagement vary. Facebook reach is rather low - for every 100 followers, you might be delivering a post seen by 4 of them. That is normal.
Why is it normal? Because we're all bombarded with a ton of FB stuff every day.
How to increase reach and engagement?
* You need to do some reading. I highly
. They know what they are talking about and have tested this stuff so you don't have to.
I also recommend, if you don't have 30 likes on your page, then beg, borrow, steal until you get them, whether that means liking your own page, trading likes or whatever. This way, you can get metrics and start to understand what works, and what doesn't.
Here's another tip for free: use images in your postings. Every. Single. Time. Use Creative Commons licensed works, or photograph or draw them yourself if you can. Why? Because posts with images have a 52% better engagement rate than posts without.