The person BBB most admires in the world

C-SPAN presented the video of Muhammad Yunus speaking about his ideas for reducing world poverty.

Creating a World Without Poverty
Product ID: 283927-1
Format: Public Affairs Event
Last Airing: 02/15/2009
Event Date: 02/04/2009
Length: 55 minutes

Creating a World Without Poverty: Social Business and the Future of Capitalism Author: Muhammad Yunus

About the Program

Nobel Peace Prize recipient Muhammad Yunus talks about using micro-credit to help the poor around the world - including in the U.S. - improve their lives. Mr. Yunus spoke at an event held at George Washington University's Lisner Auditorium.

About the Author

Muhammad Yunus is the founder and managing director of the Grameen Bank in Bangladesh. He was awarded the Nobel Peace Prize in 2006. Mr. Yunus is the author of "Banker to the Poor: Micro-Lending and the Battle Against World Poverty." For more, visit: muhammadyunus.org.

Creating a World Without Poverty: Social Business and the Future of Capitalism
by Muhammad Yunus

From Publishers Weekly

Economics professor Yunus claims he originally became involved in the poverty issue not as a policy-maker, scholar, or researcher, but because poverty was all around me. With these words he stopped teaching elegant theories and began lending small amounts of money, $40 or less, without collateral, to the poorest women in the world. Thirty-three years later, the Grameen Bank has helped seven million people live better lives building businesses to serve the poor. The bank is solidly profitable, with a 98.6% repayment rate. It inspired the micro-credit movement, which has helped 100 million of the poorest people in the world escape poverty and earned Yunus (Banker to the Poor) a Nobel Peace prize. This volume efficiently recounts the story of microcredit, then discusses Social Business, organizations designed to help people while turning profits. French food giant Danone's partnership to market yogurt in Bangladesh is described in detail, along with 25 other businesses that operate under the Grameen banner. Infused with entrepreneurial spirit and the excitement of a worthy challenge, this book is the opposite of pessimistic recitals of intractable
poverty's horrors.