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Odd News: Japan Learns English from Obama Speech Textbook

 
 
Ragman
 
Reply Sun 25 Jan, 2009 08:49 am
(The upshot of the following is that they sure as hell didn't rush out to buy texts of Dubyah's speeches.)

Japan Learns English from Obama Speech Textbook

"TOKYO (Reuters) " President-elect Barack Obama's speeches are proving a best-seller in Japan -- as an aid to learning English.

An English-language textbook, "The Speeches of Barack Obama," has sold more than 400,000 copies in two months, a big hit in a country where few hit novels sell more than a million copies a year.

Japanese have a fervor for learning English and many bookstores have a corner dedicated to dozens of journals in the language, many of them now featuring the new U.S. leader's face.

"Speeches by presidents and presidential candidates are excellent as listening tools to learn English, because their contents are good and their words are easy to catch," said Yuzo Yamamoto of Asahi Press, which produced the best-selling text book.

"Obama's is especially so. His speeches are so moving, and he also uses words such as 'yes, we can,' 'change' and 'hope' that even Japanese people can memorize," he said.

Speeches by President George W. Bush and former nominee John Kerry's four years ago did not have the same appeal, however, and nor do those made by Japanese politicians, Yamamoto said.

"In Japan, we don't have politicians who have such a positive influence. That's why we have to turn to a foreign president for someone in whom to place our hopes."

The 95-page paperback features Obama's speeches in English from the 2004 Democratic National Convention and during the Democratic Party primaries, in which he defeated Hillary Clinton. They are accompanied by Japanese translations.

The 1,050 yen ($12) book, which includes a CD of the speeches, tops the bestseller list on bookseller Amazon's Japanese Website, http://www.amazon.co.jp/

"Readers have sent in postcards saying that when they heard the speeches, they were so moved and cried even though they don't understand English very well," Yamamoto said.

He said lawmakers from Japan's main opposition Democratic Party had bought the book to study Obama's speeches.

Following Obama's inauguration on Tuesday, Asahi Press plans to issue a sequel that includes his inaugural address, as well as President John F. Kennedy's 1961 inaugural speech. It will also feature a reading of President Abraham Lincoln's Gettysburg address of 1863."
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Frank Apisa
 
  1  
Reply Sun 25 Jan, 2009 11:06 am
All nice stuff to know. Thanks.
Ragman
 
  1  
Reply Sun 25 Jan, 2009 11:20 am
@Frank Apisa,
Frank: You're very welcome. I thought it made for an interesting editorial comment...not so much for the pro-Obama side of matters -- just about how closely Japan studies or political leaders in USA.
Frank Apisa
 
  1  
Reply Sun 25 Jan, 2009 11:28 am
@Ragman,
I never cease to be amazed at the Asian commitment to education. If we ever borrow anything from their culture...I hope it is that.
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Butrflynet
 
  1  
Reply Sun 25 Jan, 2009 03:27 pm
This is a big part of the market for the captioned videos I work on. The people in the Asian countries use them to help learn the proper pronunciations of words so the spoken English they learn will be better understood by native speakers.

The company I do contract work for is one of the producers of these learning materials.

Here's an example, it is a music video with both English and Japanese captioning synchronized with the audio. We've done this with children's books on tape and various news documentaries too.



My favorite example is this multi-lingual version of a music video in Spanish with English and six other languages.






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