Okay - first off, you don't have to be 'bad at Wordpress' for very long. Almost all of it is drag and drop and there are numerous tutorials on YouTube.
If you get no other plugin, get the one for Yoast SEO. It's free. It gives you guidance (in the form of red
, or green
lights) on how to write a blog which will help you with SEO.
Hint (and if you don't want to load the plugin or your teacher won't let you):
- Your posts should be 300 words long or more. This gives your readers some heft.
- Your paragraphs should be 150 words or less. Otherwise, it looks like a wall of text and it feels unreadable no matter how good your prose is.
- Always add a picture, and click the pencil icon in the top right corner of it and make the alt attribute (this will be just a box you type in) the same as your keyword phrase. Copying and pasting the keyword phrase in here is the easiest way to do that.
- Make sure you have permission to use the picture! Best way to do that is to take the picture yourself and, yes, you can use the same picture for all of your posts. If you don't have any good pictures, try Pexels as they have Creative Commons open license images which you can use without attribution (although it's nice to give Pexels some credit). They are free. Or you can buy an image or images from Adobe Stock images. Please don't steal images.
- Add a title to your blog post which reflects your keyword phrase. Let's say you have done a Google search and you have determined that beatboxing in the US should be your keyword phrase (don't take my word for it; that is just an example and is not the product of any research on my end). So maybe your title would be something like Best Beatboxing in the US. See how it includes the keyword phrase but still reads well to a human? You are going for that mix.
- Add a title with the keyword phrase in it as an <h1> title to your blog (don't know what <h1> is? Look it up; it's just a larger html font but it means something to search engines when you use it). So your <h1> title, in the body of your blog might be All the Best Beatboxing in the US. Again, you are going for an <h1> title which contains the phrase but also makes sense to human beings.
- Don't add more than 300 words to a section. Got a blog with more than 300 words? Then add a section header using <h2>. Much like <h1>, <h2> is just a bit of html to tell a font to be a certain size. In this case, a little smaller. Your <h2> does not have to contain the keyword phrase but it should make sense to people. You are looking to split up the content in a logical fashion. So you might want your first half or so of your content to go under <h2>Beatboxing in the US – the East</h2> and then the second half to go under <h2>Beatboxing in the US – the West</h2> . Don't use the keyword phrase too much so, if it looks like you're overdoing it, you could change your subtitles to <h2>The East</h2> and <h2>The West</h2>.
- Blog two to three times per week to begin to get a following. Too often and you'll run out of ideas before the semester is over. Too rarely, and you will not get a following (and I bet your teacher would not prefer that, either).
- Wordpress allows for scheduling.Use it. When you feel inspired, write! And then schedule your blog posts to come out two or three times per week. But there's no law that says you can't write ten blog posts and then schedule them for the next five weeks or so.
- Wordpress allows you to spread your content automatically to Facebook or Twitter or both. Use that ability! But if you cannot figure it out, just tweet or add your blog post URL and some commentary to your FB status so your friends can see what you're up to.
- Don't go tag-happy because every tag makes a separate page. Tags are for aggregating, so if your post will be the only post with that one tag, don't use the tag. E. g. if you write about beatboxing in Philadelphia, and you write about beatboxing in Pittsburgh, maybe use the tag Pennsylvania for both, rather than have only one instance apiece for Philadelphia and Pittsburgh.
- Don't go category-happy, either. Again, categories (which should not match tags!) are for aggregation. In our example, you might want a category like East Coast States and then your posts about Pennsylvania and Virginia can go together, and then put your Oregon posts in a category like West Coast States.
- Enjoy yourself, because writing and blogging are fun!
Grab a piece of pie; you're done.
And PS, here's what, more or less, the title and <h1>, etc. will look like:
Best Beatboxing in the US
All the Best Beatboxing in the US
Beatboxing in the US – the East
Beatboxing in the US – the West