Giovanna Guidoni stands on the weighing machine as she wins the 16th edition of Italy's Miss Cicciona contest (Italy's Miss Chubby) in Forcoli, central Italy, July 24, 2004. The chubby contest takes place every year in this Tuscan town near Pisa, gathering fat people from all over Italy. According to the main rule, women participants have to weigh at least 100 kg (220lbs) while men at least 150 kg (330lbs). REUTERS/Alessia Pierdomenico
FORCOLI, Italy (Reuters) - Weighing in at 189 kg (416 lb), Giovanna Guidoni, is not your average beauty contest winner. But then again, Italy's annual Miss Cicciona competition is not your average beauty contest.
To compete in Miss Cicciona, which roughly translates as Miss Chubby, women have to weigh more than 100 kg. Men hoping to walk off with the title of Mr Ciccione have to be at least 150 kg. This year, 40 women and five men vied for the title.
"The idea isn't to make fun," said Gianfranco Lazzereschi, one of the organisers of the festival held in the Tuscan town of Forcoli. "We wanted to show that the media image of perfection -- being stick-thin -- isn't the only way to get recognised."
The 20-year-old Guidoni crushed the competition.
"Last year I came in second, but this year I was the heaviest contestant," she said.
The secret of her success? Guidoni is part-owner of a restaurant, organisers said.
The winner of Mr Ciccione, Fabio Teseo, saw off the competition after tipping the scales at 206 kg.