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The best darn reactionary branding ever!

 
 
Reply Tue 25 Mar, 2014 12:07 pm
Maine Bakery Renames their Version of the Cronut the “C&D,” Cease and Desist Pastry
http://www.thebraiser.com/maine-bakery-renames-their-version-of-the-cronut-the-cd-cease-and-deist-pastry/

Ya got to celebrate their audacity and brilliance!
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farmerman
 
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Reply Tue 25 Mar, 2014 12:39 pm
@tsarstepan,
Only in NY do pople get all worked up about something that has been on the market by other names for years.

Weve had a "glazed croissant" VILBLE FROM THE mussers BAKRY COMPANY IN lNCASTER cO FOR MAYBE 20 YEARS. Abe Musser tried the baked good and was not impressed because of their relative TASTLESSNESS EXCEPT FOR THE BUTTERYNESS. so he adapted the thing for the Pa Dutch tastebud which craves sweet and is the center
of diabetes type II for the US. Hence, in 1986 the Glazed croissant was born nd Im sure that it spread to other places because the Giant Food company's bakeries in Baltimore began serving them up as Glazed croissants and then cronuts.

Like the Woopie Pie , qhen you think YOU INVENTED IT, you later found out it was really developed in some town in Downeast Maine.

The lawsuit ill be interesting because Im sure the item is the same all over and the only thing unique is a name. Courts don't care much about format, they want substnce
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