Quote: Emile Coue (1857 - 1926), remembered for his formula for curing by optimistic auto suggestion, achieved a vogue in England and the United States in the 1920s.
Most of us are familiar with the quote by Émile Coué, "Every day, in every way, I am getting better and better."
He practiced "auto suggestion" (self-hypnosis), discovered that remedies given with positive auto suggestion worked better than the remedies alone. He also believed that each person had the solution to his own problem; "You have in yourself the instrument of your cure."
Coué often worked with patients to build what we call today, self-image or self-esteem, by utilizing his "Law of Concentrated Attention." when attention is concentrated on one idea over and over again, it spontaneously tends to realize itself. That's where "every day..." came in.
http://emilecoue.wwwhubs.com/
All together now -- Every day in every way I'm getting better and better
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