Marketing to retirement communties.

Reply Thu 19 May, 2005 08:15 pm
My business partner and I run a photograpy studio. Lately we have been talking about taking our show on the road - visiting places where there are large communities of people who might need our services.

Over the years we have noted that seniors often need photos but they are dragged kicking and screaming into the studio for a session.

We are thinking of targeting upscale retirement centers and assisted living centers as our first foray into the road show.

We want to offer a very professional service for a good price with ease and convenience - no hussle and no hassle.

But frankly, I'm concerned about being kicked and screamed at so I am seeking advice from the wise and mature members of A2K regarding what might be the best way to approach this and what to offer.

If I'm gonna do this, I'm gonna do this right.

Advice? Input? Insults? All are appreciated.

Help me think this through.

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