The individuals who are setting those goals might be a different group from one another.
For example if you're a college student interested in broadening your education..then you have a specific but different educational goal. Your horizon is focused on broadening your understanding of the world, classic literature, history, maybe sciences...but your goal is the degree predominantly.
However, a different social group has a different goal of establishing their career (to get and keep employment) as their goal. These two goals do not have to intersect and they may serve different purposes.
Where these 2 goals may intersect is, for example, someone who wants to become a professor or academician. They need a broad and deep education to teach or administrate and have the dual goals in their educational horizon.