<a href="
https://nowthisviral.com/south-indian-movies/">South Indian Movies</a> Has an asymmetric attention given to Bollywood over regional language cinema though Hindi cinema is 'bland' and often lacks the riches seen in Tamil, Telugu, Malayalam and Kannada films.Indian cinema', 'national cinema' and 'Hindi cinema' or 'Bollywood' are often incorrectly used as synonyms to denote the same. To see such references from the 'industry' in suburban Mumbai smacks of dense simplicity. And it is this flawed, "asymmetric" attention given to Hindi cinema over regional language cinema that is discussed in the introduction by MK Raghavendra, the editor of Beyond Bollywood: The Cinemas of South India.
He argues that while Bollywood's geographic market could be a reason for this, Hindi cinema is "bland" because it "addresses a larger territory ... and needs to do so without causing local annoyance". Regional cinema, on the other hand, he says is "richer than Bollywood".
Beyond Bollywood comprises four essays discussing the major south Indian cinemas. N Kalyan Raman, a Chennai-based writer and translator, reflects on Tamil cinema; Raghavendra, a film critic and scholar, analysis Kannada cinema; Elavarthi Sathya Prakash, author and faculty at the University of Hyderabad, examines Telugu cinema; and, Meena T Pillai, a writer and faculty at the University of Kerala, looks at Malayalam cinema.
