Reply Thu 23 Feb, 2017 06:49 pm
Walgreens recently began including advertisements for its store brand on its Web site, running ads in weekly flyers, and promoting its store brand products (such as Wal-zyr, the Zyrtec alternative) on endcaps in stores. How might this affect Walgreens's relationship with manufacturer's brand suppliers? Do you think this increases the cost of the store brand items? Why or why not? If you were in control, would you use this advertising strategy?
  • Topic Stats
  • Top Replies
  • Link to this Topic
Type: Question • Score: 0 • Views: 1,626 • Replies: 0
No top replies


Related Topics

Marketing Challenges? - Question by datamangroup
I want to know the answer^_^ - Question by nancy342001
Creative guerrilla marketing - Discussion by Robert Gentel
Creative advertisements - Discussion by Robert Gentel
WTF Happened to Movie Trailers? - Discussion by Real Music
Hello Everyone - Discussion by Odiliangosselin
  1. Forums
  2. » Marketing question!!!
Copyright © 2019 MadLab, LLC :: Terms of Service :: Privacy Policy :: Page generated in 0.03 seconds on 09/17/2019 at 06:41:52