grammar question

Kids craft.

Amar you hafta understand that in advertising heads the gram and punct don't necessarily conform

Technically there is a diff in meaning however, and it's very subtle; especially if the expr were to appear eg in a lead-in instead of title: Context is all

Kids' Crafts

Crafts For Kids

In plural possessives the apostrophe follows the final s: kids' craft; mens' wear; guys' night out.

Right'oh.