@tsarstepan,
It's just dumb.
That DRM adds a bunch of cost and subtracts a bunch of revenue.
If I were an EA Games stock holder, I'd be pissed.
(Costs added: servers, payroll to maintain the servers, bandwidth, etc.)
(Revenue subtracted: Anyone who returned the game, or waited until after the rollout to buy, or refused to accept the DRM, or wanted it mainly to play when Internet is not available.)
But there's no piracy!