Cool video, I'd like to dance around the world!

Apparently, the fellow in this video is Mathew Harding, former video game developer from Activision who quit his job and began traveling. His videos were originally intended for family and friends but became "viral" through email distribution. Stride, a chewing gum brand by Cadbury, sponsored his second video which has been viewed 11 million times on YouTube. His third video, shown here, emerged out of of 14 months of traveling in 42 countries.

Kudos to Matt for seizing an amazing opportunity for himself!

Check him out here http://wherethehellismatt.com/?fbid=BGZpvW

And kudos to Stride for doing viral right. They didn't make him wear anything, or even mention stride. They just picked up the travel tab and it worked out for them.

In contrast, 3M wanted to use a viral post it prank and refused to license the pictures for a mere $2,000 because they felt like they could rip off the idea themselves for $1,000. So they copied it in a point of sale campaign instead of just harnessing the existing meme.

Outtakes from Marty's video.


This guy is great to watch.

Oh, boy, I loved that. Thanks, Marty.

That was special. Thanks.