@peter jeffrey cobb,
It's a difficult road to start an awareness foundation (even a small one).
You will need access to a lot of start up money. These nonprofits are like businesses. You will need to establish the group as a nonprofit organization with the IRS.
Perhaps hire a tax lawyer so you won't mess up or miss entire legal paperwork and deadlines.
You will need an office staff and a fundraising group so you can afford to spread your message to a larger audience.
As for a cheaper alternative: The best place to start is with a local college or university where they might have student clubs and organizations. Some colleges allow nonstudents to attend these organizations or you could enroll part time in one of these schools. A student can start up an organization if one doesn't exist that matches your message or need. Sometimes they can even get money for that student organization.