Citroen's DS - "The Goddess" - will be relaunched

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PARIS, Feb 3 (Reuters) - French carmaker Peugeot-Citroen plans to relaunch its iconic DS limousine, vehicle of successive French presidents and one of the defining images of France for 20 years, business daily Les Echos said on Tuesday.

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The DS, known as "The Goddess" from a pun on its initials, rivalled the famous "Deux Chevaux" or 2CV as an emblem of French motoring between 1955 and 1975, with its futuristic low-slung body and advanced hydropneumatic suspension. Familiar outside France from films such as "The Day of the Jackal", where it was an important element in creating the feel of the local streets, it was one of the symbols of the country's economic boom after World War Two.

Les Echos said the new line would be launched as part of a plan to reposition the group's luxury range with a preliminary version expected to be unveiled on Thursday. It said the vehicle would be on sale from 2010.

Reuters report

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Type: Discussion • Score: 5 • Views: 1,233 • Replies: 9

@Walter Hinteler,

I think this model is even nicer. Why not remodel that?

http://images.google.de/imgres?imgurl=http://www.onkelhans.at/images/oldtimer/citroen-11bl-1937.JPG&imgrefurl=http://www.onkelhans.at/oldtimer/alphabetische-reihung/citroen-11bl-1937.htm&usg=__eobvTpciv1gfeI9LAKUS2seYnNM=&h=332&w=500&sz=34&hl=de&start=40&sig2=NoQp7xLtXcz26hNSjlZkCA&tbnid=pHcxzs9p5qS9dM:&tbnh=86&tbnw=130&ei=nZSISdPqL5OS_gaxuvXgBw&prev=/images%3Fq%3Dcitroen%26start%3D20%26gbv%3D2%26ndsp%3D20%26hl%3Dde%26sa%3DN

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@saab,

Quote:

The first of the new designs, predicted to be on sale from 2010, is described by industry insiders as a "concept car", a high-end model in keeping with the brand's luxurious traditions. But although it will bear the same letters, the new car is expected to look very different from the distinctive vehicle that came to define French postwar innovation.

Source:Guardian

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@Walter Hinteler,

Probably the single ugliest car ever made. It belongs in theugly car pantheon atop the pile that includes the Edsel , the Unimog and the Isetta.

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@farmerman,

Ugliest car ever built? It wasn't even the ugliest car ever built by Citroen.

Behold the 2CV, a/k/a the "Ente"

http://pro.corbis.com/images/DB002769.jpg?size=67&uid={295e80cd-67c9-44c8-a440-8c4d29d56beb}

1 Reply

@farmerman,

I never thought that the Edsel was ugly.

http://rosenblumtv.files.wordpress.com/2008/07/800px-edsel1.jpg

A friend of mine had one, and she loved it. I rode in it, and it was a might fine motor vehicle.

Apparently, as the story goes, Ford never thought through the demographic who would be targeted as the potential purchasers of the Edsel. As a result, the car did not have a clear "image", so not too many were sold.

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@Phoenix32890,

I know a guy that has a whole field covered with Edsels. Scary.
Joe, the2 was a"ute looking" car, the Queen always looked like some old camel when it tried to get up.

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I love the DS21, always wanted one. My cousin in Canada had an SM. She always assumed the spedometer was in KPH and motored along merrily at 100. Then one day she was horrified to find out it was in MPH. I´d love to see an image of the new 21.

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@saab,

Cute car:

http://www.onkelhans.at/images/oldtimer/citroen-11bl-1937.JPG

(I made it so people can see it more easily)

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@joefromchicago,

I Love the "ugliness" of Citroens!!!

And they are just a different aesthetic from the American mass market, not ugly at all.

I'd love one of the quirkier ones.

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Citroen's DS - "The Goddess" - will be relaunched

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